Wednesday, 8 September 2010

Inviting people in to the creative moment.

There is without doubt a real currency in inviting one's audience into the creative process. I wrote about this in another post but I think it bears out here still.

"The mechanics of how he does what he does are also detached from the end product. You read his books, you don't watch him write them, and so there's an element of mystery, wherein for the fan there's an inherent value. ................ the trick is enabling every level of fan to access their particular version of the product."

1 comment:

  1. thank you for posting this, it's fascinating